Industrial Photography

Production and essentials of Industrial Photography
Advertising and industrial photography is an art and science that is used in producing professional photos for advertisements, products, and various industries. In this article, we discuss some lighting principles and techniques in advertising and industrial photography.

Principles of lighting in advertising and industrial photography

Lighting is one of the key factors in producing quality and professional photos. In commercial and industrial photography, lighting is properly applied to subjects and products so that their details are recorded well. Some principles of lighting are:
  1. Light sources: Light can come from natural sources (such as sunlight) or artificial sources (such as studio flashes). In commercial photography, the use of artificial lights is required for precise light control.
  2. light intensity: Determining the intensity of light radiation is important for each photo. Soft and controlled lights are useful for industrial product shots.
  3. contrast: The contrast between the dark and light points of the photo has a great effect. Using tools such as a diffuser or softbox can control the contrast.
  4. Light quality: Light with the right quality is important to capture the details and three-dimensional structure of the subject. Using low-quality or intense lights can lead to undesirable results.

Key points in advertising and industrial photography

  • Industrial photography shows accurate and complete products and goods.
  • It is necessary to use the right equipment and accurate lights to record quality images.
  • Contrast, light quality, and proper lighting are important factors in producing industrial and advertising photos.
By following these principles, you can create unique and attractive advertising and industrial photos. 📸